5/13/10

The Secret to Social Marketing: A How-to Video

This short video illustrates the secrets to successful social marketing:



  • First, you need to step out of your comfort zone and start posting some interesting, original content
  • Don't get discouraged, be brave and keep posting
  • When you attract your first follower, welcome him warmly-- try to get him to emulate your content and improvise
  • Now, there are two of you creating interesting, original content
  • That first follower is very important because he waves the others on; he tells them "It's alright. Come and join us!"
  • Then you get your next follower-- and three is a crowd!
  • Then, come in two more followers
  • ...and immediately three more
  • Then, people start following in droves
  • Congratulations! You have a network of enthusiastic followers-- you are now a successful social marketer!

2 comments:

  1. great video analogy! I like how the video also shows...

    - he started "producing" his "content" where other similar minded people could see it and they had space to join

    - "that guy"... the one, wearing only red underwear briefs may run into your social group... be ready for that person, but know he will be highly outnumbered and not distract your movement

    ReplyDelete
  2. great video analogy! I like how the video also shows...

    - he started "producing" his "content" where other similar minded people could see it and they had space to join

    - "that guy"... the one, wearing only red underwear briefs may run into your social group... be ready for that person, but know he will be highly outnumbered and not distract your movement

    ReplyDelete